Cold Calling with Confidence
If you’ve ever felt a little uncomfortable approaching a stranger at a networking event and then trying to have a normal conversation with this stranger, you’re not alone. If it’s hard enough meeting someone face-to-face, in the flesh and starting a conversation, it’s...
Why are Salespeople Afraid of Making Cold Calls?
When you’re sending an email to a prospect that you don’t know, you can take your time to write and edit what you want to say and how you will say it. When a salesperson makes a cold call, they have to be able to think on their feet quickly. Unlike a passive email,...
The Secret to Successful Cold Calling
As many of my readers know, I teach sales professionals, territory representatives and business development managers how to use the power of cold calling to find new business opportunities. When I tell sales managers and sales professionals that I can help them...
How Many Cold Calls Should I Be Making Per Hour?
If you want to become brilliant at cold calling, you need to determine how much time you will spend every day or every week on the phone. This will depend of course on your other commitments and whether you work out of a home office, mainly your car, or a business...
Prospecting Time on the Telephone is a Sacred Time
If you want to become brilliant at cold calling, you need to determine how much time you will spend every day or every week on the phone. This will depend of course on your other commitments and whether you work out of a home office, mainly your car, or a business...
Will I Always Be Cold Calling New Prospects for an Hour at a Time?
When you’re first starting in sales or when your sales pipeline is looking a little empty, cold calling becomes your lifeline. You should expect to spend most of your working hours prospecting and identifying new business opportunities. That might sound daunting at...
How Much Time are You Going to Invest Each Day or Week Cold Calling?
If you want to become brilliant at cold calling, you need to determine how much time you will spend every day or every week on the phone. This will depend of course on your other commitments and whether you work out of a home office, mainly your car, or a business...
Practice Yourself by Recording Your Cold Calling Conversation
One of the most effective, and most overlooked, ways to improve your cold calling skills is to record yourself. The good news is that you don’t need any special equipment. Every smartphone has a built-in voice recording app, which means you can easily rehearse your...
What Should You Include in an Introductory Script?
One of the most common questions I’m asked when training salespeople across Australia, whether they’re based in Melbourne, Sydney, or working remotely, is this: “What should I include in my introductory cold calling script?” A great question, because your introduction...
Use an Introductory Script, But Never Sound Scripted
There’s a reason movie directors provide actors with a script. A film only works when every actor understands their lines, their timing, and their emotional tone. Even though talented actors might ad-lib occasionally, the strength of the performance comes from knowing...
Who are Your Ideal Prospects?
So, you’ve decided to start cold calling, great! Even committing just one or two hours a week is far better than doing nothing at all. But before you ever pick up the phone, there is one step you absolutely cannot skip: identifying exactly who your ideal prospects...
What are Your Beliefs About Cold Calling?
It was Henry Ford, the famous founder of the Ford motorcar company who once famously said, “If you think you can or you think you can’t, you’re right.” In other words, whatever you believe, is going to be true for you. When it comes to cold calling, the same theory...
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